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How to write for the 30% who are already ready to buy from you, today...
The method that mirrors your buyer’s emotional reality so your content moves the right people, at the right time, into the right offer.
The 4 Buyer Personalities: speak to how people actually make decisions - so you stop writing to one type, and start converting the other three you’ve been missing.
The 5 Stages of Awareness: create content that mirrors your audience’s emotional state so your message lands right where they are.
Micro-Moment Mapping: find the real friction points behind the lack of sales so you can sell through nuance, not noise.
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